Welcome. I’m Cam.
I’m an operator at heart.
For over seven years, I’ve partnered with founders and leadership teams during pivotal seasons of growth—not just to help them scale, but to ensure that growth is intentional, sustainable, and built to last.
At the heart of my work is alignment—bringing sales, marketing, customer success, partnerships, finance, and product into sync to create calm, high-performing systems. Whether I’m refining GTM strategy, optimizing revenue operations, or building frameworks for long-term success, my focus is always the same: clarity in vision, and excellence in execution.
I’ve led growth initiatives across health & wellness, e-commerce, e-learning, media production, SaaS, coaching, and agencies—helping teams navigate complexity, stabilize their foundations, and build systems that deliver meaningful results.
Because real growth isn’t just efficient—it’s resilient, adaptable, and human-centered.
The best businesses aren’t just streamlined; they’re grounded in care. I help leaders bring structure to the chaos—so they can move forward with confidence, clarity, and peace of mind.
When I’m not working, you’ll find me writing, capturing landscapes, sipping something warm with my wife, or enjoying a quiet evening with our dogs.
If you’re here, you’re probably seeking a better way to grow—one built on clarity, calm, and intention.
If that resonates, let’s talk.
Some brands & projects I’ve supported, from startups to enterprise.
How I See My Craft
Digital narration via OpenAI text-to-speech (using Onyx)
The world celebrates its stars—the ones in the spotlight whose names become synonymous with success.
But no star shines without the unseen machinery behind it: the people who quietly build the foundation, refine the structure, and create the conditions for everything to work. That’s where I’ve found my calling.
I operate in that invisible space—not as a player on the field or a coach on the sidelines, but as an architect.
Someone who sees the gaps others miss, anticipates problems before they surface, and designs systems so seamless they become second nature.
My work isn’t about being noticed. It’s about creating environments where the right people and ideas can move effortlessly.
I didn’t arrive here through textbooks or boardrooms. I arrived through real, unfiltered moments—working beside people with big visions, unspoken fears, and the relentless drive to build something that lasts.
I don’t lead from above. I step beside my clients, ask the right questions, calm the chaos, and surface the patterns hiding just beneath the noise.
It’s not glamorous work. But it’s essential.
Like Billy Beane in Moneyball, I don’t play the game the way others do.
I look for what’s undervalued.
I design around inefficiencies.
And I build momentum that endures—not just for the next quarter, but for the next decade.
How do people work best when they’re given true autonomy? How does a business shift from friction to flow? How do you build something that doesn’t just function but thrives long after you’ve stepped away?
Leadership isn’t about control. It’s about clarity, trust, and creating space for others to do their best work.
Over the years, I’ve built engines of excellence—businesses that don’t just run smoothly, but move with purpose.
Because the best systems don’t restrict.
They free.
Free leaders to lead.
Free teams to perform.
Free businesses to become more than the sum of their parts.
This work takes patience, curiosity, and the ability to stay steady in the storm. My greatest successes haven’t come from what I’ve built—but from what I’ve left behind:
Businesses that thrive without me
Leaders who find their rhythm
Teams who trust in each other in ways they never imagined
If I’ve learned anything, it’s this: the quiet work matters.
The work that doesn’t get applause. The work that doesn’t make the headlines or the highlight reel—but forms the backbone of everything.
Systems aren’t just built for businesses. They’re built for people. For their dreams, their stability, their futures.
That, I’ve come to understand, is legacy.
Not the work itself.
But the lives it touches.
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I spearheaded a transformative journey with this fitness coaching startup, scaling it from a low six-figure run rate to a robust seven-figure annual run rate within just 12 months.
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I turned a one-remote-employee venture into a thriving, multifaceted team while driving growth and building systems to support long-term success at Dogslanding.
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I led SCG Agency through a transformative journey that culminated in its merger with Prime IV Hydration & Wellness—the #1 fastest-growing IV therapy franchise in the U.S.
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In just 30 days, I drove an immediate $200,000 increase in revenue by optimizing collection processes and identifying overlooked opportunities for Clearly Trained.
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I partnered with Jhana Li and the Spyglass Ops team to architect a sales and marketing system from the ground up, navigating the complexities of scaling operations in a fast-paced environment.
Case Studies
How Can I Help?
Executive Leadership
When your business needs less advice—and more action.
Sometimes what a company needs isn’t another playbook.
It’s someone who can step in, take ownership, and lead the work forward—with clarity, calm, and conviction.
As a right-hand operator, trusted advisor, or interim leader (COO, GM, Chief of Staff, or Head of Ops), I help founders bring order to complexity and traction to vision.
Think of me as a strategic partner—someone who operates behind the scenes as if it’s my name on the door. I translate big ideas into systems that scale, align cross-functional execution, and create the conditions for teams to perform at their best.
Whether I’m rebuilding operations, leading GTM initiatives, running point on strategic projects, or refining how decisions get made—I bring the steadiness, structure, and momentum that growing companies need to scale with intention.
The result?
A business that runs clean.
A team aligned and empowered.
And a founder who can finally exhale—knowing things are handled.
If that’s the kind of partnership you’re looking for, let’s connect.
Go-To-Market Strategy
Align your vision, systems, and teams around a smarter path to scale.
At a certain point, more effort stops producing more growth.
The vision is clear. The opportunity is real. The team is capable. But traction feels inconsistent—and the roadmap doesn’t match reality.
That’s where I come in.
This isn’t about throwing more tactics at the wall.
It’s about stepping back, seeing the full picture, and designing a growth model that connects your goals to the levers that actually move them.
Together, we’ll bring clarity to your entire go-to-market ecosystem—sales, marketing, partnerships, customer success, finance, and product—and align them around a shared, executable strategy.
We’ll ground that strategy in the details that matter most:
Revenue forecasting & funnel performance
Channel capacity & team planning
Operational readiness & delivery structure
Offer architecture, pricing models & customer journey design
Market positioning & demand pathways
Whether you're entering a new market, launching a new offer, or simply trying to scale what’s already working—I’ll help you build a model rooted in data, supported by systems, and trusted by the people executing it.
No more guesswork. No more heroic effort.
Just calm, aligned momentum—with a plan the whole team can row behind.
If your business is growing, but your model isn’t keeping pace—let’s fix that.
Feel free to reach out anytime.
Confidential
Advisory
Trusted perspective. Clearer thinking. Stronger leadership.
Leadership isn’t just a job—it’s a weight. The pressure to have the answers. The responsibility of making the right calls. The loneliness of carrying what others can’t see.
That’s where I come in.
This isn’t coaching. It’s not therapy. It’s a space for honest conversation with someone who understands what it’s like to be in the seat—someone who can help you sort through complexity, navigate uncertainty, and find clarity without posturing or pretense.
Whether you’re at a turning point, refining priorities, managing people dynamics, or simply making sense of what’s next, my role is to support you—not just your business.
I’ve walked beside founders, execs, and operators as they made tough calls, built trust with their teams, and reconnected with the purpose behind their leadership. No agenda. No ego. Just practical insight, grounded perspective, and space to think clearly again.
If you’re looking for a trusted thought partner who gets it—and isn’t trying to “fix” you—this is that space.
Testimonials
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After hundreds of hours working closely with Cam, it would be hard to describe our relationship any other way than life changing. If you're a fan of doing deep work, and truly understanding yourself - why you do what you do - and how to arrive at your own next step forward whether in business or personal life... having a guide and mentor like Cam, skilled in the art of communication (paired with patience and perspective) has meant more to me than I can express in a LinkedIn recommendation.
~ Eric Bort, Founder of Clearly Trained
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Working with Cam has been a breeze. He is laid back, generous, and knows his stuff. Always offer ideas, solutions, and then he executes too :) If you need a marketing hand, or an operational perspective, or anything really to help move your business forward I would contact Cam. We've worked together once, we will definitely work together again.
~ Peter Sorgenfrei, CEO Coach
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Cam has a calm, unassuming presence — but don't let that fool you. His presence in a business makes quite the impact. In our work with Cam, he not only coached our founder CEO on high level strategy, but he was also a formative coach for me in my own operational journey as Head of Operations for a quickly evolving startup. He is an expert at asking the right questions in order to lead you to your own answers. Cam's coaching can only be described as holistic, human-driven, and uniquely able to span across tactical and strategic.
~ Natalie Gregorian, Founder of Tip Top Ops
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Working with Cam is like Navy Seal training for communication. I use the communication and leadership tools he instilled in me every day whether it's running the business or growing personal relationships. Aside from communication, he helps you understand what you value - for me, it's peace, and after about three months, people started saying things like, “You seem more relaxed and peaceful, Zach.” If you are ambitious to learn how to play 'the game' at a higher level, whether it's with business or personal life, then I highly recommend working Cam.
~ Zach Duncan, Founder of Mad Raven , CMO WoolX, Hanks Belts
Words of Wisdom